Efficiently disseminated underground parking lot projection advertising

In this era of rapid market economic development, if any product wants to seize the market, in addition to "hardening internal strength and improving product quality", a reasonable, efficient, and eye-catching publicity offensive has become another indispensable weapon. . However, the problem is that today's media is relatively small in type and absolute quantity, and the amount of information disseminated is increasing. This often causes headaches for many businesses. Moreover, publicity information interferes with each other, but the price of information release remains high. Therefore, finding effective and cost-effective new media has become the common aspiration of advertising agencies and businesses.

 For example, we take the current underground parking lot advertisement as an example. The traditional garage advertisement is nothing more than the use of LED screens, posters, light boxes and other display forms, which have long been unable to adapt to the current market demand; in terms of content, the previous communication can last for a month. Later it became a week, and now there is only one day or even half a day; this makes the traditional advertising model very embarrassing, from design to production to installation, the time limit has long passed. And from the cost point of view, the cost of manual replacement of posters required by traditional posters, coupled with the costs of poster design, manual installation, etc., leads to higher advertising prices.

     It is under this background that Yideng projection lamps have been favored by many advertising agencies and businesses, and a new concept of projection advertising in underground garages has been proposed. According to the CTR car owner population survey report: car owners stay in and out of the parking lot for 15 minutes, enter and exit the parking lot every day, and contact the business district more than 4 times a month. This first ensures that the underground garage projection advertisement has the characteristics of high contact time and frequency. Secondly, the advertisement of the advertising projection lamp can bring different visual effects to the car owners, and can tightly grasp the eyes of others, so as to ensure the effective arrival of the advertisement, so that your target audience can continue and receive what you want to convey This can ensure the effectiveness of advertising costs to the greatest extent and avoid waste.

   Through a more comprehensive and objective analysis of the development trend of underground garages and media selection standards, Yideng Projection Lamp believes that underground garage projection lamp advertising as a new propaganda carrier will surely become a reasonable and reliable choice for many businesses.